Nurturing deep relationships

This journey will help you have more meaningful interactions with your users, customers, or audience online.

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First things first, some tips for the journey...



During 15 minutes free of interruptions.


Use pen & paper

To capture your answers.


Do it with others

As a conversation starter.

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Know who you are seeking to connect with.

Who’s your ideal audience?

Look for meaning, not for numbers.

How does your brand keep conversations relevant for your audience when promoting something?

How does your brand build the trust needed to maintain a long-lasting connection with its audience?

How does your brand react when your audience perceives its vulnerabilities?

Respect people’s space, don’t be intrusive.

What’s one step too far for your audience when it comes to you and their privacy?

What’s more important than your audience’s attention?

Be thoughtful. Your answers might offer useful guidance.

What makes a conversation truly meaningful for your audience?

Nurturing deep relationships

Brand Compass is a meditation tool for brands brought to you by Typeform.

Our aim is to help you become more aware of how your brand interacts with your audiences. Because lasting relationships are built through every interaction.

Great brands make interactions count and we help them to do so. No matter if you’re doing research, gathering leads or getting feedback, Typeform enables you to create better brand experiences, collect better data and, ultimately, grow your business.

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